Corporate branding

Branding for
corporates.

One identity. Fifteen departments. Zero inconsistency.

Start with a conversation

The situation

Corporate brands don't break from bad design.
They break because the system can't survive fifteen people.

The site

Marketing waits on IT for every update. The site is outdated the week it launches.

The brand

Each department has its own deck. Investors, recruits and buyers see three versions of the same company.

The output

Every piece of communication looks like it came from a different organisation. Because, effectively, it did.

The system

Four parts,
one company.

Built so the organisation looks and sounds the same whoever is presenting it.

01

Identity

One mark, palette and type system with documented roles, so every department starts from the same place.

02

Templates

Decks, reports, proposals, social and recruitment assets built on the identity, ot improvised around it.

03

Site

A fast, accessible website on a CMS your marketing team can run, ith structure that survives growth and reorganisation.

04

Governance

Clear rules, a review path and a named owner for brand decisions, o consistency is maintained, not hoped for.

Governance

What keeps it
consistent.

A brand system without governance is a folder of files. Governance is the difference between a system people follow and one they ignore the moment there's a deadline.

A written brand standard, not a folder of files

Templates that make the right choice the easy one

A named owner and a short approval path

A CMS with roles, so publishing is controlled, ot blocked

Beyond the logo

What stakeholders actually see.

The identity is only the beginning. Most of what shapes perception is the material people receive and the presence they encounter.

Reporting and board materials

Annual reports, board papers, investor updates and ESG summaries designed to be read, not filed.

On-brand stakeholder materials

Proposals, capability decks, tender documents and letterheads that stay consistent across departments and markets.

A maintained social presence

Content pillars, templates and a publishing rhythm that survives busy quarters, instead of posting when there is time.

Relatability and voice

A tone that sounds like the organisation, not the industry: clear, human and consistent at every touchpoint.

Relevant work

What this looks like
in practice.

"We went from looking like a side project to looking like the most serious technology company in the room. Three enterprise clients reached out within the first month of launching the new brand."
Tronavo Technologies, Nairobi
Technology brand

Tronavo

Full brand identity system, corporate website, and content templates for a fintech company entering enterprise sales.

View case study
Product brand

Tybrite POS

Brand identity and launch assets for a point-of-sale product targeting Kenyan retail and hospitality operators.

View case study
Scope

What the work
can include.

Brand

Repositioning & identity refinement

Audit what exists, keep what works, fix what breaks at scale.

Digital

Corporate websites & platforms

Designed and built on a CMS your team can manage without IT.

Architecture

Brand architecture & guidelines

Rules for departments, sub-brands, co-branding and approval paths.

Content

Internal & external content systems

Templates for decks, reports, social and recruitment that enforce the brand without a designer on call.

Product

Digital product & interface design

For internal tools, portals and customer-facing platforms that need to feel like the same brand.

The outcome

A recognisable, consistent organisation that communicates its value with confidence, herever it appears.

Questions

Before you
start.

Yes. Most corporate identities need refinement, not replacement. We keep what already works, document it properly and fix the parts that break when multiple teams apply them.

Yes. Guidelines can cover departments, markets or subsidiaries, with rules for sub-brands, co-branding and approval.

Yes. We design and build corporate sites on a CMS your marketing team can run, with structure for careers, investor and media sections.

Yes. We provide the system, templates and a short handover so your team owns the day-to-day work.

Next step

Make the organisation
look like one company.

Send us your current site and the last deck you shared externally. We will tell you where the inconsistency starts and what it would take to fix it.

Start a conversation Free review first